Guest post by Mika
One of the biggest trends to hit Israel lately is online shopping. Rather than visit brick and mortar stores, more and more people are opting to buy their clothes online. There are many reasons for this change in the shopping experience. As the fashion industry has expanded, companies are making it much easier for customers to buy their products. By making it easier for customers to get their products delivered right to their doorstep, fashion houses have made it very convenient for people to buy. Moreover, you can buy clothes online at better rates, too. Many companies offer a whole host of different discounts to attract online customers. As online companies do not have to worry about rental costs associated with running an outlet, they can afford to offer greater discounts to their customers. Greater Diversification Over the past few years, many fashion stores have opened up in Israel. One of them is Komono by Mika, which was founded by Mika Efrati, a graduate of Shenkar College. Mika, the head fashion designer, has made her complete collection available online. As more and more people move to online shopping, many reputable fashion houses are making their products available on the Internet. Companies also offer much greater variety and choice. You can select your sizes accordingly and use many filters to help in your search. This makes it easy for you to find what you are looking for, without having to browse through a physical store.
Get inspired by the new summer collection of Komono By Mika