Efrata is a fashion studio boutique on Even Gvirol in Tel Aviv. The designer behind the clothes is Efrat Zeitan, which according to her site studied in Israel and Japan.

The clothes are sophisticated and elegant but also comfortable.
Here are a few of the clothes I particularly liked from the Summer 2009 collection:
It looks so light and comfortable yet sophisticated enough for work, well maybe not with the pants rolled up like that. Though I guess it’s okay in Tel Aviv.








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